ROXY x NAMUA

Led a successful collaboration with Namua fragrance brand, amplifying brand recognition and facilitating brand synergy.

ROXY x WAT

Efficiently launched a collaborative brand initiative with a cocktail brand — WAT, leveraging shared resources to expand the consumer base.

QUIKSILVER x ROXY KID

Created a localized shooting project delivered remarkable brand visibility and social media engagement.

QUIKSILVER WOMEN

Leveraging a visually captivating localized shoot by collaborating with a celebrity to heighten brand resonance.

ROXY

Developed a localized brand strategy through content creation projects.

TICON

Successfully led a rebranding project with new ambassador endorsement, communication plan, and impactful press event.

RVCA

Developed a localized brand strategy through a visually captivating shoot.

FOR BELOVED ONE

Led a global rebranding and ambassador project in APAC regions, initiative garnered public attention and exposure in six countries.

FOR BELOVED ONE

Localized brand strategy through content creation on digital platforms.

QUIKSILVER x STRANGER THINGS 4

PR seeding plan for exclusive edition launch, generating a brand presence across multichannel and increasing customer engagement.